SERVICE 06

E-Commerce SEO

Category and product pages that rank and convert, with crawl budget spent on pages that matter.

from €1,190/mo

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E-Commerce SEO — seowebtouch

Thousands of near-duplicate product and category pages, faceted-navigation crawl waste, and thin product content that can't compete on its own — that's the pattern behind most shop visibility losses to marketplaces and larger retailers.

This is priced at retainer scale that reflects the actual complexity of shop SEO — the highest price point in the catalogue, on purpose. An honest price signals the work is genuinely harder, which matters more to this kind of buyer than an artificially low number that can't cover the scope.

06 E-Commerce SEO

What's included

  • Full catalogue crawl audit: duplicate content, faceted-navigation waste, orphaned pages
  • Category and product page optimization, at template scale
  • Crawl-budget control: canonical strategy, robots directives, internal linking
  • Ongoing monitoring as your catalogue changes

Who it's for

Small-to-mid online shops — Shopify, WooCommerce, Shopware — losing category and product-page visibility to marketplaces and larger retailers.

Who it's not for

Service businesses with no product catalogue. Go to Local SEO or Content & On-Page SEO instead.

How we run it

01 Shop crawl & catalogue audit

The full crawl, at your catalogue's actual scale.

02 Category/product optimization plan

Templates, not one-off pages.

03 Implementation

Direct changes or a developer-ready handoff for your platform.

04 Ongoing monitoring

As your catalogue changes, every 30 days.

CATEGORY PRODUCT CART

Where crawl budget is actually going, category by category, before and after.

KPI HOW WE MEASURE IT

How we measure it

Indexed-page ratio

The share of your important product and category pages Google actually has indexed.

Non-brand clicks

Organic clicks from searches that didn't already include your brand name.

Core Web Vitals pass rate

Shop platforms are template-heavy; this catches issues that affect every product page at once.

Pricing & what's included

Choose a tier

First deliverable in 10 working days. Reporting every 30 days.

Prices net, plus 19% VAT. EU business customers: reverse charge applied at checkout with a valid VAT ID.

Questions about E-Commerce SEO

Shopify, WooCommerce and Shopware are the common German SMB stacks we work in directly; other platforms are scoped case by case via Free SEO Check.

Usually Shop Growth fits larger catalogues better; we'll confirm the right tier before you buy, not after.

Product-level content work is scoped as part of onboarding — some clients want templates, some want us writing directly.

Shop SEO involves genuinely more pages, more crawl complexity and more platform-specific work than a standard content or local retainer — the price reflects the real scope, not a premium markup.

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